MIHAS 2026 to generate $1.13b, boost Nigeria’s Halal economy – Envoy

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The Malaysia International Halal Showcase (MIHAS 2026) will support Nigeria’s aspiration of becoming a key player in the global Halal economy.

Aiyub Omar, Malaysian High Commissioner to Nigeria, gave the assurance in a statement on Thursday.

He said MIHAS 2026, estimated to generate $1.13 billion in trade value, would serve as an ideal platform for Nigerian exporters and businesses to showcase their products and capabilities to the global market.

The National Trade Promotion Agency of Malaysia, Malaysia External Trade Development Corporation (MATRADE), recently unveiled the 22nd edition of MIHAS 2026 with the theme, “Shaping Trust, Driving Resilience”.

It is the world’s largest Halal trade event, positioning as a global gateway for businesses seeking to access opportunities within the expanding $3.5 trillion halal economy.

The event, designed to connect international businesses and verified Halal products and services suppliers, will take place from Sept. 23 to Sept. 26 in Kuala Lumpur.

It will feature 14 curated Halal products and services including food and beverage, pharmaceuticals, e-commerce, modest fashion and finance.

According to Omar, MIHAS 2026 responds to rising demand for trusted, transparent and efficient trade ecosystems amid ongoing global supply chain shifts, market fragmentation, and cost pressures.

“MIHAS 2026 is set to generate $1.13 billion in trade value supported by 2,380 exhibition booths and participation from visitors across 45 countries.

“In 2025, Malaysia’s Halal exports reached $17.23 billion, placing Malaysia as a key player in the Global Halal economy.”

NAN reports that Malaysia’s exports to Nigeria grew by 20.7 per cent in 2025, reaching $664 million, while trade between both countries from January to March 2026 grew by 5.9 per cent.

Mr Jude Dass, Trade Counsellor at the high commission, noted that eight buyers from Nigeria and 21 buyers from across West Africa participated in MIHAS 2025 under the International Sourcing Programme.

Dass expressed optimism that participation from Nigerian and West African businesses would increase significantly at MIHAS 2026 due to growing interest from companies and institutions in the region.

“We are hopeful of a sizeable participation by Nigerian exhibitors at MIHAS 2026 potentially under a consolidated Nigeria Pavilion to benefit from the Hosted Buyer Programme.

“This provides opportunities to connect directly with 50 Malaysian importers through structured business meetings aimed at facilitating market entry and distribution partnerships within Malaysia and the wider ASEAN market,” he said.

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